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DESIGN
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IDEATION & LOW FIDELITY

XRAY Finds brainstorming sketches are shown on a whiteboard with low-fidelity interface screens ideation.

A diagram that shows login user flows. Both the current flow and recommendation are shown.

APX user flow

APX user journey

RoxC faults ideation

RoxC front end stack

SMDC icon's ideation

XRAY FINDS low fidelity wireframes are shown in Miro more refined with detailed information and grayscale boxes from left to right within a mobile screen size.

Solstice low fidelity

PERSONAS

A persona for an older woman named Loren. The information shows her objectives, concerns and frustrations as an annuitized insurance customer.

Nancy UCARE persona that shows a smiling woman and sections displaying her needs, goals and frustrations as a nurse practitioner.

Sophie User Persona

Oskar Equinor Persona

Sophia RoxC Persona

Vasily RoxC Persona

HIGH FIDELITY

SMDC mobile landing page design

APX iconography

APX interface components

RoxC Desktop Application

RoxC Blast UI Designs are displayed in a computer laptop and iPhone. The interfaces shown are dashboards of the cost with both line graphs and pie charts for the spend.

XRAY FINDS high fidelity user interfaces are shown The design has a retro feeling with a 50's Xray glasses caricature and selling product examples include a variety of Nike Air Jordans.

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